Arrested Development has built itself a cult following that rivals Buffy The Vampire Slayer's fandom (or any of Joss Whedon's shows for that matter). The show was cancelled in 2006, but it will never be forgotten by its dedicated fans. With the help of the internet, the show lives on through clever references, photos, costumes, art work, and gifs posted all over social media. Also, it helps that the adorableness of Michael Cera will forever be held dear to hipster girls everywhere.
After six years, the television show is back for a fourth season exclusively available on Netflix. What's even cooler is that they're giving back to their fans by holding a contest to win a walk-on role for the upcoming season. The You're Gonna Get Some Walk-On's contest asks fans to submit original content that is unique and relevant to the show. Fans can enter by submitting their entries on social media using the hashtag #BluthWalkOn.
It's a fantastic idea to get fans ready for the show's return and find new fans in the process. When you have people already creating content, why not acknowledge them and reward them? That's exactly what Arrested Development is doing and fans deserve the recognition. It's been almost a decade since the last season, but their presence online is still strong. With the contest announced last week, there are already numerous entries on Twitter, Tumblr, and Instagram.
The contest definitely made me want to start watching the show just so I can understand the crazy outfits and get in on the inside joke. Can someone tell me why there is a character completely covered in blue paint?