Strategically grounded. Creatively driven.
Discover the difference.
Strategically grounded. Creatively driven.
Discover the difference.
10 Cane Rum brings Trinidadian rum-making into the 21st century.
10 Cane Rum was a relative newcomer to the rum scene, with only a few years of production under its belt. However, it has a unique brand story: each bottle of 10 Cane starts with 10 stalks of hand-harvested Trinidadian sugar cane, and a drop of old Trinidadian rum tops it off. We wanted to bring to life the juxtaposition of the new brand with the old heritage of Trinidadian rum in social media while focusing on cocktail mixology.